The Indian Premier League (IPL) is more than just a cricket tournament—it’s a celebration of sports, passion, and excitement. Over the years, IPL teams have amassed millions of followers who not only cheer from the stadiums but also engage actively on various social media platforms. Platforms like Instagram, Twitter, and Facebook have become the new battleground where IPL teams showcase their influence and connect with their loyal fanbase. In 2025, social media engagement plays a pivotal role in determining the popularity of IPL teams. So, which IPL team dominates social media and leads the race for online supremacy? Let’s explore most popular ipl team!
Top IPL Teams on Social Media 2025
Rank | Team Name | Instagram Followers | Twitter Followers | Facebook Likes | Total Followers |
1 | Mumbai Indians (MI) | 25M+ | 18M+ | 5.5M+ | 48.5M+ |
2 | Chennai Super Kings (CSK) | 22M+ | 15M+ | 5M+ | 42M+ |
3 | Royal Challengers Bangalore (RCB) | 20M+ | 13M+ | 4.8M+ | 37.8M+ |
4 | Kolkata Knight Riders (KKR) | 18M+ | 12M+ | 4.5M+ | 34.5M+ |
5 | Delhi Capitals (DC) | 14M+ | 10M+ | 4M+ | 28M+ |
6 | Rajasthan Royals (RR) | 12M+ | 8M+ | 3.5M+ | 23.5M+ |
7 | Sunrisers Hyderabad (SRH) | 11M+ | 7.5M+ | 3.2M+ | 21.7M+ |
8 | Punjab Kings (PBKS) | 10M+ | 6.5M+ | 3M+ | 19.5M+ |
9 | Lucknow Super Giants (LSG) | 8M+ | 5M+ | 2.8M+ | 15.8M+ |
10 | Gujarat Titans (GT) | 7M+ | 4.5M+ | 2.5M+ | 14M+ |
Most Popular IPL Team 2025: Social Media Dominance
Social media popularity has emerged as a powerful indicator of a team’s fan engagement and global reach. The most popular IPL team in 2025 is not just the one that wins matches but also the one that captures the hearts of fans across the globe.
With millions of followers on Instagram, Twitter, and Facebook, IPL teams engage their audience through highlight reels, exclusive player interviews, interactive polls, and fan contests. A strong social media presence translates to higher sponsorships, greater visibility, and unmatched fan loyalty.
Top IPL Teams on Social Media 2025: A Closer Look
In 2025, top IPL teams on social media have revolutionized fan engagement by consistently delivering high-quality content that resonates with their followers. Here’s a detailed analysis of the teams that dominate social media in 2025:
1. Mumbai Indians: MI on Social Media
Instagram: 25M+ followers
Twitter: 18M+ followers
Facebook: 5.5M+ likes
Engagement Rate: Highest among all teams
Why MI Dominates Social Media:
Mumbai Indians (MI) remain a strong contender in the social media space. As the most successful IPL team with multiple titles, MI’s digital strategy revolves around match highlights, player insights, and interactive fan contests. Their social media handles are a hub of high-quality content that fosters an emotional connection with their global audience.
2. Chennai Super Kings: CSK on Social Media
Instagram: 22M+ followers
Twitter: 15M+ followers
Facebook: 5M+ likes
Fan Loyalty: One of the most loyal fanbases in IPL history
Why CSK Stays Relevant:
Chennai Super Kings (CSK) enjoys the unwavering support of its “Yellow Army,” which continues to grow despite the retirement of MS Dhoni. CSK’s social media content is filled with nostalgic moments, tribute videos, and fun challenges that keep fans emotionally connected to the team.
3. Royal Challengers Bangalore: RCB on Social Media
Instagram: 20M+ followers
Twitter: 13M+ followers
Facebook: 4.8M+ likes
Engagement Rate: Consistently among the highest in IPL
Why RCB Leads in 2025:
Royal Challengers Bangalore (RCB) secures a prominent position as the third most followed IPL team in 2025. Despite not clinching the IPL trophy yet, RCB’s unmatched social media dominance is fueled by the charisma of Virat Kohli and the passion of their loyal fanbase.
4. Kolkata Knight Riders: KKR on Social Media
Instagram: 18M+ followers
Twitter: 12M+ followers
Facebook: 4.5M+ likes
Global Appeal: Strong international fanbase due to Shah Rukh Khan’s influence
Why KKR Maintains Global Popularity:
Kolkata Knight Riders (KKR) continues to capitalize on the global appeal of Shah Rukh Khan, their co-owner, to attract international fans. KKR’s social media strategy focuses on celebrity interactions, exclusive behind-the-scenes content, and engaging social media challenges that keep their followers entertained.
5. Delhi Capitals: DC on Social Media
Instagram: 14M+ followers
Twitter: 10M+ followers
Facebook: 4M+ likes
Recent Surge: Growing digital presence due to consistent performances
Why DC is Gaining Popularity:
Delhi Capitals (DC) has witnessed significant growth in social media followers due to their consistent performances and dynamic young squad. Their content strategy includes matchday vlogs, player challenges, and exclusive insights that keep fans engaged.
6. Rajasthan Royals: RR on Social Media
Instagram: 12M+ followers
Twitter: 8M+ followers
Facebook: 3.5M+ likes
Innovative Campaigns: Consistent in fan interaction
Why RR Continues to Shine:
Rajasthan Royals (RR) stands out due to its innovative campaigns and emphasis on youth development. Their #HallaBol campaigns and interactive fan contests ensure they maintain a loyal digital following.
7. Sunrisers Hyderabad: SRH on Social Media
Instagram: 11M+ followers
Twitter: 7.5M+ followers
Facebook: 3.2M+ likes
Strong Local Base: Deep-rooted support from Hyderabad
Why SRH Stays Relevant:
Sunrisers Hyderabad (SRH) leverages its regional appeal by producing localized content that resonates with its core fanbase. Their strategy involves match highlights, fan engagement polls, and exclusive training snippets.
8. Punjab Kings: PBKS on Social Media
Instagram: 10M+ followers
Twitter: 6.5M+ followers
Facebook: 3M+ likes
Rising Engagement: Improved digital presence
Why PBKS Sees Growth:
Punjab Kings (PBKS) has seen a steady rise in their digital following due to fun content, exclusive match insights, and engaging fan polls. Their ability to build a vibrant and energetic brand image has contributed to their growing online popularity.
9. Lucknow Super Giants: LSG on Social Media
Instagram: 8M+ followers
Twitter: 5M+ followers
Facebook: 2.8M+ likes
Emerging Popularity: New entrant with a growing fanbase
Why LSG Gains Attention:
Lucknow Super Giants (LSG) has managed to build a growing fanbase due to their impressive performances and engaging content strategy. LSG’s behind-the-scenes vlogs and interactive matchday content have helped them gain traction among IPL fans.
10. Gujarat Titans: GT on Social Media
Instagram: 7M+ followers
Twitter: 4.5M+ followers
Facebook: 2.5M+ likes
Consistent Growth: Steady fan engagement since inception
Why GT Remains Prominent:
Gujarat Titans (GT), the defending champions in 2022, continue to maintain a consistent social media presence by celebrating key moments, engaging fans through Q&A sessions, and highlighting star performances.
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Conclusion
As IPL teams continue to strengthen their digital presence, Mumbai Indians (MI) leads the race as the most popular IPL team in 2025, closely followed by Chennai Super Kings (CSK) and Royal Challengers Bangalore (RCB). The battle for digital supremacy is intense, with teams adopting innovative strategies to connect with their fans.
In the ever-evolving digital world, engaging content, emotional connection, and consistent fan interaction are the keys to social media dominance. As IPL 2025 unfolds, fans can expect an exciting journey filled with thrilling matches and a vibrant digital atmosphere.
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